SEO Agency Case Studies


Establishing a Brand New Business In a Fircely Competitive Market


With Fit To Fly PCR we had to hit the ground running, which involved the addition of a blog to our client’s website and publishing lots of new content, including an extensive FAQ page.

Off site, we utilised the company’s 2 Google Business pages, to replicated blog posts, add news items daily and encourage reviews from existing clients. Next, we engaged in rapid citation building, published videos to YouTube and began seeking media opportunities for interview and comment.

From less than 2,000 visits per month in June 2021 to almost 10,000 visits in December of the same year.

Our intensive activity early on allowed us to discover the quickest, easiest wins while implementing a proven longer-term strategy for sustained results. This has resulted in an extended, rolling contract with the client and our involvement in a second project with the company. 

An Adventurous way of marketing…


Cash Cow brought an adventurous way of looking at marketing to our company. The first campaign they did with us was a total success…

They rose to the challenge fantastically and renewing with them was a natural choice.

Double Digit Growth


Cash Cow have enabled us to reach out to more customers than we were able using our internal resources.

Reducing time spent in that initial research phase has allowed me to focus on developing existing leads and opportunities. In the UKI we have realised double digit growth, compared to low digit growth in the previous year.


seo for security companies

We wanted people to find us online and to start receiving enquiries via our website


A light touch website makeover and some good old fashioned SEO built around fresh content, a forensic approach to keywords and intense offpage activity. All designed to capitalise on the easy wins quickly, while establishing a solid foundation for sustained website traffic.

In April 2021 the Star Protection website received precisely zero visitors.

Fast forward 5 months and website traffic is up to a steady 350-400 visitors a week, resulting in more bookings, higher turnover and an ongoing contract for SEO and digital marketing services.

Bringing Provenance To The Web


De La Rue, a 200-year-old company with no prior digital presence, turned to our consultancy for a unique challenge.

Recognising the need to adapt to the modern era, we assisted them in creating tailored digital marketing channels, recommended hiring a dedicated digital marketing professional and provided comprehensive training.

Today, De La Rue boasts a robust online presence with active social media channels, successfully transitioning into the modern world of digital marketing.

Professional, Knowledgable & Helpful


“We have been using Cash Cow Marketing to run our SEO and email marketing campaigns for a couple of years now. We have found their staff and campaign managers to be very professional, knowledgeable and helpful.

They have secured our website at the top of Google searches for the keywords most important to our business making our website a genuine source of new leads week in, week out.

Their email team are just as effective, and from cold contacts they have managed to sell our services getting through to key-decision makers and creating appointments as well as opportunities for our company. We would highly recommend them to anyone looking to market their products or services.”




We Were looking for a long-term partner to help drive our business forward


Having unsuccessfully used other agencies in the past, the client approached Cash Cow Marketing with the plan for us to run an integrated lead generation programme, believing our knowledge experience could produce a different outcome.


We’re coders, Not marketers. We needed an agency to manage our online presence


Microsec came to us in late 2021, looking for a partner to manage their digital profile and help drum up new business.

To stimulate sales quickly we suggested a high-impact Google Ads campaign, coupled with our patent LinkedIn outreach service – connecting the Microsec sales team with decision makers.

Their approach is forensic, communication excellent and results qualified.


As an innovative company, working in a competitive sector, we needed a marketing partner with a similar outlook to help us promote our unique services to new customers.

Cash Cow Marketing provided just what we were looking for. Open and honest from the start, Clive and his team listened to us, built a solution around our goals and implemented their strategy in a professional manner.

Their agile approach – testing new methods, focusing on the easy wins first and rapidly scaling up where appropriate – allowed us to generate new business quickly, while maximising our spend on both outbound marketing and SEO.

When and where strategies proved effective Cash Cow Marketing scaled up, while ineffectual effort was quickly identified and corrected.

In every case, their approach is forensic, communication excellent and results qualified. It’s like having our own in-house marketing and SEO team.

SEO for IT companies


Our Bespoke Campaign Generated £8 million


Cash Cow Marketing worked on a high level, targeted campaign for Telefonica – O2.

The client required a bespoke lead-generation project targeting complex and significant senior C-level execs within their wish list of top global organisations.

Cash Cow Marketing helped develop an £86.3m qualified pipeline with 8 million in sales across the EMEA.

Needless to say, we have gone on to develop new campaigns with the client.


Simplifying The Law – Evidently


We helped create a marketing strategy to deliver prospective clients for Evident over many months, breaking into a sector that does not receive change well and achieving fantastic outcomes for the client.




AES was referred to Cash Cow Marketing by TomTom HQ as a preferred lead generation partner.

AES requirements were for us to promote their services to Transport Managers in Bedfordshire and surrounding counties.


UTS is one of TomTom Business Solutions most exciting, effective and fastest-growing resellers.

Based in Stourport-on-Severn in the West Midlands, UTS is an independent Certified Business Partner for TomTom connected navigation and vehicle tracking solutions.



Cash Cow has run a number of campaigns for us and we have been astounded at the results. It has been an invaluable service that we could simply not have handled in-house. They have been professional and approachable throughout.

Based in Stourport-on-Severn in the West Midlands, UTS is an independent Certified Business Partner for TomTom connected navigation and vehicle tracking solutions.

Sue O’Connell
HR & Compliance Manager

Training & Govt

GRowing the sales pipeline


Cash Cow were able to help us grow our sales pipeline by listening to our needs and then targeting specific demographics for each new regional marketing campaign. As a result of consistent, quality, new lead generation we continue to partner with Cash Cow Marketing.

More than any other marketing company, they have taken the trouble to understand our business and our target clients to offer a personalised service that we feel comfortable with as an extension to our business-to-business activity.

getset solent

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