SEO For Local Business

local business seo

Empowering local business to become the talk of the town

 

Let us turn your business into another local success story. Our goal is to make your business stand out in an increasingly busy online marketplace.

Local SEO is an important strategy for businesses that rely on customers and clients coming from within or around their premises. In other words, most British businesses.

We offer your business targeted visibility in local search results, allowing potential customers in your town or city to easily find the products or services you provide. This approach is not only hugely cost-effective, but also caters to the growing mobile user base, as more searches occur on smartphones.

 

Local Business SEO

 

Our local SEO services go way beyond the regular, encompassing essential Off-Page elements, including your Google Business page, so you appear prominently in all local search results.

We don’t just increase your visibility we also enhance your credibility among local consumers. By leveraging our expertise in local SEO, we make it our business to help your business secure a coveted spot in the local map pack, prominently showcasing your products or services to users actively searching for them in your area.

Expect to gain a genuine competitive edge, attract more targeted traffic and drive foot traffic or calls to your business, all while maximising your online marketing budget’s efficiency.

 

 

Higher Rankings

Cost Effective

Get On The Map

Long Lasting & Future Proof

More Visitors

Local Business SEO

 

Our local SEO services go way beyond the regular, encompassing essential Off-Page elements, including your Google Business page, so you appear prominently in all local search results.

We don’t just increase your visibility we also enhance your credibility among local consumers. By leveraging our expertise in local SEO, we make it our business to help your business secure a coveted spot in the local map pack, prominently showcasing your products or services to users actively searching for them in your area.

Expect to gain a genuine competitive edge, attract more targeted traffic and drive foot traffic or calls to your business, all while maximising your online marketing budget’s efficiency.

 

 

More Visitors

Cost Effective

Get On The Map

Long Lasting & Future Proof

Higher Rankings

Dominate Search Results Locally

 

Our local SEO service kicks off with meticulous keyword research, identifying the most relevant search terms for your business and location. We’ll seamlessly incorporate these keywords into your website’s content, meta tags and headings, optimising your on-page elements. Rest assured, we’ll also ensure consistent business information across the web to boost your local search rankings.

As part of our service, we’ll claim or tweak your Google Business Profile, providing accurate business details, captivating images and timely updates. Our content team are experts in crafting compelling, location-specific content on your website, showcasing your industry expertise within your area.

Offsite, we’ll beaver away in the background building backlinks and making sure your business is listed on all the relevant directories, trade platforms and review sites.

Trust Cash Cow Marketing, we have everything you need to supercharge your local SEO strategy and draw new customers to your business.

 

local SEO
seo for local business

we Help Local Business Thrive

 

Our local SEO service provides smart business owners with the opportunity to outshine competitors in local search results, establishing trust and credibility with potential customers.

In uncertain times, we understand that local businesses need cost-effective solutions to grow and that’s precisely what we offer.

Our strategy is tailored to your specific location and industry. We’re obsessive and forensic in our work and that means we won’t stop at ensuring you show up in search results; we’ll make sure you dominate the local landscape.

Contact Us

Sick of playing second fiddle?
Want to get found for the keywords local customers use to search for the products or services you provide?

Book a free, no-obligation consultation with one of our local SEO specialists and let’s make it happen.

Local SEO Agency London

Local SEO FAQs

What's the difference between local SEO & Regular SEO?

Local SEO and traditional SEO share many core principles but differ in their geographical focus and strategies. Local SEO concentrates on optimising a website’s visibility for local searches, using location-specific keywords such as “SEO Company in London” and also emphasising – what we call in the trade – “near me” searches. It prioritises Google Business Profile optimisation, local citations and customer reviews.

In contrast, traditional SEO targets broader audiences with more general keywords. It may involve fewer citations and less emphasis on Google Business page optimisation. Traditional SEO aims for a national or global reach and focuses on building overall online credibility and authority.

While both types of SEO share foundational elements, local SEO specialises in attracting nearby customers by narrowing its focus to a specific geographic area and leveraging location-specific tactics.

What are local SEO Keywords ?
Local SEO keywords differ from regular SEO keywords as they include location-specific terms to target local audiences. Local SEO keywords typically incorporate what we call ”location modifiers” like city names, postal codes, neighborhoods, or phrases such as “near me” or “in [city].” These keywords aim to connect businesses with users looking for products or services in their vicinity.

In contrast, regular SEO keywords are more general and may not contain location-specific qualifiers because they target a broader audience.

 

Why do I need Business Citations?
Citations in local SEO refer to mentions of your business’s name, address, phone number – or NAP as we call it in the trade – and sometimes additional information on various online platforms, such as business directories, review sites and social media profiles.

They are very important for local search rankings, acting like votes of confidence and building trust with both search engines and potential customers. To create citations, we need to ensure consistent and accurate business information across all platforms. Our work here includes submitting your details to directories and review sites. Positive reviews and ratings also contribute to your online reputation and local SEO performance, making citations a vital part of any local SEO strategy.

 

How important is my Google Business page for local SEO?

Your Google Business profile is vital for local SEO because of its role in managing essential business details, enhancing local search visibility and adapting to the rise of voice search.

As the dominant player in online search, Google’s tools, including the Google profile platform, can significantly impact your rankings. By optimising your Google Business listing, you signal to Google that your business is relevant and trustworthy for local users, increasing your visibility and attracting potential customers.

Better still, your Google Business profile is a free tool, making it a very cost-effective way to boost your local online presence and connect with customers actively seeking your products or services.

You can learn more about optimising your Google Business profile here

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