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These days, timing is everything. We all lead such busy lifestyles ourselves, we have to accept that most likely the same is true of our prospects. If we are asking them to make time to hear about our latest offering, it better be good, and it better be at the right time.
Knowing that you have the right message to take to market is one thing – but ensuring it reaches your target audience at a time most suited to them, is critical to how that , how much time will be allowed to exploring it, and crucially, how much more time they decide to make available to commit or purchase. The easier this last part can be made for the buyer, the better, nothing is more off putting than completing lengthy order forms, or pages and pages of online order processing. At Cash Cow Marketing we believe the best mix is, right time, right place, right message, right process. Marketing automation will help to get all these right, and that’s a recipe for success.